Sleep.8 continues to expand with the opening of a new store in West Thurrock’s Lakeside Retail Park.
The shop is the largest retailer to date, following recent openings in Bluewater, Lakeside Shopping Centre, Kings Road, High Wycombe and Westfield Stratford.
The shop is the first Sleep.8 store to feature a new design suitable for retail parks. The space features a dedicated tech lounge where shoppers can experience premium massage equipment and mattress zones where different levels of firmness can be tested. It also features a pillow-his bar and design lounge where guests can create their dream bedroom with the help of in-store experts.
Musi Chayla, Global Vice President of Sleep.8 said:
“The extra floor space available in Thurrock’s destination retail space allowed us to recreate previous layout designs and create something special that showcases everything Sleep.8 can offer shoppers. , to build connections with our customers and help them find the right sleep solutions, such as a pillow match consultation.”
The opening event was attended by TV star and influencer Elma Pazar, who promotes the brand on her social media channels, and boxer and Sleep.8 brand sponsor John ‘The Gentleman’ Hedges.
Chayla adds: Our online presence is strong, but as a brand that believes in the importance of the high street, our priority is to take care of our employees and customers face-to-face whenever possible.
“This is the culture of Sleep.8 and it is important that this philosophy is visible to our customers from the moment they enter our new store.”
